Introducing the New Google Plus Local

[box color=”blue-vibrant” type=”round” icon=”caution”]UPDATE: Google is now merging Maps, Places and Google+ into what they’re calling “Google+ Local”, so all features can be found in one place.[/box]

Google+ Local

There was a lot of talk surrounding Google’s introduction of its very own social networking platform: Google Plus.  How would it fare next to giants like Facebook and Twitter?  While it seems the comparative success of Google Plus is still up in the air in regards to mainstream social networking, many loyal fans of Google Plus argue that the relatively new social media site does fill a creative niche that sets it apart from its competitors.  Businesses, especially, are finding that Continue reading Introducing the New Google Plus Local

How to Choose the Right Category for Your Google Places Listing

[box color=”blue-vibrant” type=”round” icon=”caution”]UPDATE: Google is now merging Maps, Places and Google+ into what they’re calling “Google+ Local”, so all features can be found in one place.[/box]

Google+ Local

A Google Places listing is an ideal web marketing tool for your business.  However, it is not as simple as just completing your business information and publishing your page.  You must put some time and effort into optimizing your page for maximum search engine potency, down to every last detail.  One mistake people make when setting up their Google Places listings is rushing through the setup process without putting ample research into their decision-making when it comes to things like keywords and other search engine optimization (SEO) factors.  For example, Google allows you to choose a number of business categories to associate your listing with.  While it may be tempting to just choose what you think are decent fits and get on with it, the truth is that your business categories have a lot to do with how many visitors your Google Places page attracts.  Therefore, you need to know how to make the best decision for your business needs.  How do you do that?  Here is a guide for how to choose the right category for your Google Places listing: Continue reading How to Choose the Right Category for Your Google Places Listing

5 Most Important Components of Your Google Places Listing

[box color=”blue-vibrant” type=”round” icon=”caution”]UPDATE: Google is now merging Maps, Places and Google+ into what they’re calling “Google+ Local”, so all features can be found in one place.[/box]

Google Places

Your Google Places page can be one of the strongest marketing tools you have in your arsenal, as long as you know how to use it to its fullest potential.  For that reason, it is important that you invest some time and energy into getting it just right, and from the get-go.  Having a complete, accurate, and optimized Google Places listing can mean the difference between reaping some major rewards from your Internet marketing efforts and going completely unnoticed.  So, how do you make sure your Google Places page is speaking well on behalf of your business?  Here are five most important components of your Google Places listing: Continue reading 5 Most Important Components of Your Google Places Listing

Google Places Reviews: How to Get Them and How to Respond to Them

[box color=”navy-mute” type=”round” icon=”caution”]UPDATE: Google is now merging Maps, Places and Google+ into what they’re calling “Google+ Local”, so all features can be found in one place.[/box]

Online Reviews

Your business’ Google Places listing is an integral part of your online reputation, and is an invaluable tool when it comes to the Internet marketing of your business.  One essential factor that contributes to the success (or lack thereof) of your Google Places listing is customer reviews.  In order to make the most out of your Google Places listing, you should have plenty of relevant, high-quality customer reviews.  How do you handle the reviews aspect of your Google Places listing?  Here are some tips for how to get and respond to Google Places reviews. Continue reading Google Places Reviews: How to Get Them and How to Respond to Them

Understanding the New Google Places

Google recently sent the Internet business community into a frenzy with its announcement that Google Places would no longer be called Google Places. In addition to its new name – Google+ Local – the business listing powerhouse will also change locales, to be housed in Google’s relatively new social networking platform, Google Plus. Google Plus Local pages still have much of the same functionality of the previous Google Places format, only they are more advanced and provide both businesses and customers with more communication options. Want to get in the know when it comes to this exciting new business frontier? Here is a guide to understanding the new Google Places (a.k.a. Google+ Local): Continue reading Understanding the New Google Places

How to Leave a Review Using New Google + Pages

[box color=”purple-vibrant” type=”round” icon=”caution”]UPDATE: Google is now merging Maps, Places and Google+ into what they’re calling “Google+ Local”, so all features can be found in one place.[/box]

Google’s recent announcement of the absorption of Google Places into Google + Local sent a flurry of panic throughout the Internet business community.  After all, Google Places was known for being a very powerful tool for businesses concerned with reaching the web crowd.  Fortunately, adapting to the new Google + format is relatively simple, and customers can still leave reviews quickly and painlessly.  Here is a brief rundown of how to leave a review using new Google + Pages: Continue reading How to Leave a Review Using New Google + Pages

New Google Plus Local – What Local Businesses Should Know

Google Plus Local

It is now pretty obvious that a Google Places listing is critical to a strong web presence.  What you may not know is that Google completely changed the face of Google Places.  As a matter of fact, it is no longer Google Places.  It is now Google Plus Local – a drastic overhaul of the previous Google Places platform.  It’s only natural for businesses to stress over sudden changes that force a very swift response (and an even faster learning curve).  But the good news is that Google Plus Local has the power to completely revolutionize the way you interact with customers via Google Places.  You might be surprised to find that the more you learn about Google Plus Local, the more excited you are to use it, and this is your perfect starting point for learning more.  Here is what local businesses should know about the new Google Plus Local: Continue reading New Google Plus Local – What Local Businesses Should Know